Offline marketing

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Here are some offline marketing techniques that can be used to promote e-consultation activities as well as conventional consultation techniques.

Press conference
A joint press conference by all e-consultation stakeholders to promote the e-consultation benefits (tangible and intangible benefits) to all parties and relate the e-consultation progress.
Publications
Paper publications in Journal will raised the awareness of such project in the academic world.
Exhibitions and workshops
To exhibit the e-consultation project and seek for feedback from target audiences.
Surveys
will help to gauge the citizen perceptions and to increase their awareness in e-consultation.
Joint venture
Partnership with big corporations, for example International Business Machine (IBM), Fujitsu-Siemens, CISCO and etc companies to borrow their expertise and outsource some of the work to them. [This initiative will help to raise profile of e-consultation and increase broad range of expertise]
Networking
Network and raise the profile of the project in international arena by working with government from different countries.
World first E-Consultation conference
to be held at QUB: The group can organize the world first e-consultation conference. [publicity]
Get politicians involved
in spearheading and advocating the e-consultation projects.